Wash Your Balls!! Axe commercial

I saw a short version of this commercial on television a couple of weeks ago and then I never saw it again.  I'm pretty sure it was banned for obvious reasons.  I remember being surprised it was aired in the first place.  While I think it's absolutely hilarious, it probably does push the boundaries a little too far for general audience viewing.  Axe has the right idea though.  This commercial appeals to a generation that is unabashed by sexual innuendo.  We are the "that's what she said" generation, after all.  No one wants to see a boring commercial.  We love controversy, and even if you were offended by this commercial, you would probably still rather watch it than a Bob Rohrman commercial.  I know I would.  Advertising is all about getting the attention of viewers, readers, etc., and this commercial does just that.  Shock value is just one method of attention-grabbing and when done well it can be advertising gold.  This commercial though, as I said, probably went a little too far with the shock value and crossed the line into a bit vulgar.  Vulgarity has its place in our culture and it's in TV and movies intended for mature audiences only.  Having a commercial that flirts with that line between edgy and vulgar on the air where anyone can see it is probably not a good idea.